We are seeing the rise of "Discord sleuthing," where the most viral content doesn't hit TikTok until it has been refined in a private server for 23 hours.

True crime is out; cult documentaries and music biopics are in. Look for docs about the "Behind the Music" style from the 2000s.

Shows like iCarly , That ’90s Show , and The Fresh Prince reunion specials. The market is hungry for familiar faces in new situations.

Midjourney and DALL-E trends (e.g., "Barbie in every historical era") are a massive form of entertainment. People are searching for prompts to generate "23 style" images.

While Call of Duty exists, trending content in 2023 focuses on games like Stardew Valley updates and Palia . Searching for "23 entertainment" now includes watching other people build virtual farms (ASMR style).

But why "23"? In the context of modern search behavior, "23" often acts as a wildcard for the current year (2023) or a code for "the next big thing." It represents the intersection of nostalgia (23 being a legendary number for Michael Jordan and LeBron James) and the future. This guide will break down the anatomy of trending content and provide a roadmap for your next entertainment deep-dive. Ten years ago, "searching for entertainment" meant flipping through a TV Guide or browsing a Blockbuster shelf. Today, it means navigating a fragmented ecosystem of TikTok micro-trends, Netflix sleeper hits, Twitter (X) discourse, and Spotify viral charts.

Thanks to streaming, Korean, Nigerian (Nollywood), and French thrillers are dominating "23 trending" lists. If you haven't watched a French heist film in 2023, you are behind.

Stay curious, stay skeptical, and never trust a trend that hasn't survived at least 23 hours. Are you ready to start your search? Drop a comment with the most unique "23 trend" you’ve found this month.

Advertisement

Great! You’ve successfully signed up.

Welcome back! You've successfully signed in.

You've successfully subscribed to Untapped New York.

Success! Check your email for magic link to sign-in.

Success! Your billing info has been updated.

Your billing was not updated.