It is a rebellion against the abstract, digitized future of banking. You cannot send "Bablo Qartulad" via PayPal; you need to feel the GEL bills in your hand. The prevalence of Bablo Qartulad as a phrase is also a mirror to Georgia's economic reality. Following the Russian invasion of Ukraine in 2022, Georgia saw a massive influx of Russian citizens and IT professionals. This led to skyrocketing rents in Tbilisi and a surge in prices. For many young Georgians, earning "Bablo" became harder, while the cost of living rose.
The next time you hear someone say, "Shemoitane bablo qartulad da movagvart gemo," (Bring the money in Georgian and we'll have a good time), you will understand that they are asking for cash, yes. But they are also asking for authenticity. They want the real thing—the tangible, chaotic, beautiful, local currency of a country that knows how to turn pain into poetry and slang into art. Bablo Qartulad
During this period, the phrase took on a darker, ironic tone. Georgians would lament: "Bablo qartulad ar sakmarisia, evro qartulad gvinda" (Money in Georgian isn't enough; we need Euro in Georgian). It captures the feeling of being priced out of one's own capital city. It is a rebellion against the abstract, digitized